Kosmetik Fingerhut

Ute, Owner of Kosmetik Fingerhut, came to us in 2021 in the need of a new look and professional marketing presence for her business. From the ground up, we worked with her to develop a new logo, a distinct corporate design as well as a website. We also worked with her on a range of marketing materials, including postcards, company stamps, flyers and business cards.

Kosmetik Fingerhut, based just outside of Bonn, Germany, is a small family-owned cosmetology salon focused on natural cosmetic and handcrafted work. Ute has owned her beauty studio since 2000, earning the trust of numerous customers in the local area.
Industry
Beauty & Wellness
Location/City
Swisttal, Germany
Scope
Branding, Web Design & Development,
Print
Link to Website
kosmetik-fingerhut.de
Testimonial - Ute Fingerhut, Owner
"I am simply enthusiastic about the Minervas: their creativity, empathy for customer requests and accurate implementation. They are committed, with prompt responses and speedy processing. They think flexibly and keep to deadlines!

Thank you for the most beautiful website in the world!”

Dieses Testimonial wurde ursprünglich auf Deutsch verfasst.

Initial Briefing
At the start of each new project we ask our customers to fill out an interview where we assess who they are and what’s important to them. This way we make sure to design something they will not only love but will also highlight their USPs and give them the best chance of success.

For each of the below categories we’ve listed relevant notes found in the customer brief.
Logo & Brand | Key Takeaways
Should be friendly & personal.
Favored colors: purple.
Should be empathic & warm.
Can use the foxglove plant (because of the family name).
Nothing too angular.
Nothing inorganic.
Website
It was important to Ute that the website be warm, calm, with a feeling of relaxation.
Mobile Design
Print
As always it was important that there was clear cohesion across the website and print materials. 

Design that's good for your health

BRANDING | WEB DESIGN | PRINT | SEO | PITCH DECKS

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